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Stylist designs line for Levi’s

Levi’s has collaborated with Karla Welch to create a special collection of new denim classics.

Karla Welch is a celebrity stylist. Her clients include Justin Bieber, Tracee Ellis Ross, and Lorde.

The collection includes two new versions of the 501 jean, an original fit and a wide-leg flare. Levi’s x Karla also includes a reversible sherpa jacket, a leather fringe trucker jacket, a boiler suit, and a button-down western shirt with patent leather pocket.

This is Welch’s second designer collaboration, having previously worked with Hanes for another affordably priced collection.

Levi’s celebrates 501 day on May 20, the day it received its patent on the 501 jean.

Levi Strauss has devised a new operating model that ushers denim finishing into the digital era.

Project FLX (future-led execution) digitizes denim finish design and enables a responsive and sustainable supply chain at an unparalleled scale. By replacing manual techniques and automating the jeans finishing process, Project FLX radically reduces time to market — and eliminates thousands of chemical formulations from jeans finishing.

Using this method Levi Strauss can replace manual techniques and automate the time-consuming, labor-intensive and chemical-reliant process of hand-finishing. By using lasers in new ways, finishing time is cut dramatically – from two to three pairs per hour to 90 seconds per garment, followed by a final wash cycle.

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